ABOUT ME

I'm an award-winning copywriter and creative director based in Sweden. My forte lies in solving big problems on big brands. With solutions that blend strategy, creative messaging and technology to deliver results.

I've pitched, won and led numerous global projects in Southeast Asia, Europe and North America, I have been fortunate to work with such forward thinking companies as IBM, American Express, Cisco, SAP, Tetra Pak and Coca Cola, among others.

I have sat on award jury panels, presented at events, and have had work awarded over the years. I'm also active across collaborations – advising startups in Sweden.